Social Media
Business
organizations are
incorporating social media into their marketing strategies more rapidly
than
predicted. Clearly, with more than 100 million videos being viewed on
YouTube
each day, the increasing presence of blogs and the incredible traffic
on Facebook
and Twitter, marketing professionals cannot help but notice that such
widespread adoption can play a critical role in advertising and
promotions.
Instructor(s):
Josh Morgan is the principal of Morgan/Dorado Public Relations, where he works with early stage companies seeking to define their brands, and established companies looking to extend, reinvigorate or protect their brands. For more than a decade, he has participated in communication teams that have been at the forefront of public affairs and technology adoption. Prior experience includes holding the position of a vice president at the world's largest independent PR firm.
When:
March 8-April 12: Mon., 6-8:30 p.m.
Format:
Please provide your email address when enrolling to receive your password. You will receive your password the day after the first class meeting. Be sure to set up your email account to receive email from "extensiondlc.net"; otherwise, the email with your password may not reach your inbox. If you do not receive your password in the time frame noted, please email us at adminsupport@extensiondlc.net.
Technical requirements:
Certain elements of this classroom class will be conducted online. Students must have a computer with access to the Internet and an email account in order to complete this course.
Where:
Sutter Square Galleria, 2901 K St, Sacramento, CA
Directions:
Fee:
$460.00 ($510.00 if postmarked after 02/22/2010).
Special Discount fee:
10% discount for organizations enrolling three or more people at the same time in the same course. All registrations must be submitted at the same time and fees paid with one check, credit card or purchase order.
10% discount for AMA, IABC, SIOC, PRSA and SPRA members
Credit:
1.5 quarter units academic credit, X423.25
Section:
093PUR427
