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OIV Wine Marketing Program


July 14-25, 2014

The OIV Wine Marketing Program is brought to you by the Organisation Internationale de La Vigne et du Vin (OIV), UC Davis Extension and the Department of Viticulture and Enology, UC Davis. This two-week program focuses on the economics of production and marketing grapes and wine in the United States.

Download the 2014 OIV Wine Marketing Program brochure. (440 KB)

Read about recent OIV Wine Marketing student René Rentería's experience in the program and how he's using what he learned to create a new market for wine in Mexico.

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sort descending COURSE TITLE START DATE(S) ENROLL
OIV Wine Marketing Program - 2nd Week - Distribution and Sales   July 21 button
OIV Wine Marketing Program - Day 7 - Channels of Distribution   July 22 button
OIV Wine Marketing Program - Day 8 - Retail Sales   July 23 button
OIV Wine Marketing Program - Day 9 - Winery Profiles   July 24 button

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